What the Business Does
Beedles Lake Golf Club has an 18-hole parkland course, the 9-hole Little Owl par 3, a floodlit driving range and a lakeside clubhouse at East Goscote, just off the A46 north-east of Leicester. Its new website, live since November 2026, shows today’s course status on every page, puts online tee booking at the top of every page and has an AI chat assistant answering golfers’ questions. We designed it, host it and manage it every month.
The club sits in Leicestershire’s Wreake Valley. It was built by Jelson Ltd with golf course architect David Tucker on former sand and gravel workings beside a 38-acre lake, and opened on 1 July 1993. It has around 600 members and hosts around 50,000 rounds a year.
The 18-hole course measures 6,706 yards, par 72, from the white tees, and the river runs close to a number of the holes. The greens were laid on an ash root-zone with excellent drainage, so the club never has to use temporary greens, even in winter. The Little Owl par 3, opened in May 2014, suits beginners, families and golfers short of time, and the driving range has 18 covered, floodlit bays.
Visitors are welcome on both courses without membership. There is membership for every age and budget, a pro shop with lessons from the Head PGA Professional, society days seven days a week, and a clubhouse with a bar, patio and Sunday carvery that is open to everyone. The function room overlooks the lake and hosts weddings and parties, and Beedles Padel, with four indoor courts, is due to open in January 2027.
Visit the website: www.beedleslake.co.uk
What the Website Offers
- See today’s course status for the 18-hole course, the Little Owl, the driving range and the clubhouse, on the home page and beside every other page.
- Book a tee time online with the Visitor Booking and Members Booking buttons at the top of every page.
- Check visitor green fees, twilight golf, buggy hire and the dress code before a round.
- Work out which membership suits them, with a guide comparing full membership and Pay & Play by the number of rounds played in a year.
- Start golf with the New to Golf guide: the floodlit range, then lessons, then the Little Owl par 3.
- Read the fixture list, see the competitions coming up next, and enter the open competitions online.
- Plan a visit to the clubhouse without playing golf, download the clubhouse, carvery and buffet menus, and enquire about weddings and private hire.
- Follow the opening of Beedles Padel, see the course from the air in the photo gallery, and ask the AI chat assistant a question at any hour.
The Tools It Uses
Customised AI chat assistant. A chat bar on every page, trained on the website’s own content. It answers golfers’ questions about green fees, booking, membership, the courses and the clubhouse at any hour.
Today’s course status. Club staff set four Open or Closed switches, for the 18-hole course, the Little Owl, the range and the clubhouse, and can list any closed holes, in the WordPress dashboard. The website writes the headline from them, shows a green, amber or red light, and updates the home page and every page’s booking card at once.
Online tee booking. Visitor Booking and Members Booking buttons sit at the top of every page, beside the club’s phone numbers and the range opening hours, and open the club’s online tee booking.
Fixture list from a spreadsheet. The club uploads its fixture spreadsheet to the Fixtures page and the page builds the list from it, with the next competitions at the top. Next year’s fixtures go in by swapping the file.
New design the club can edit. A new design, live since 12 November 2026, in the club’s sage green with aerial photographs of the course. Every page is built in Elementor, with ready-made blocks for downloads, FAQs and the fixture list, so the club can update prices, menus and fixtures itself.
AI Website Health Check and monthly AI website management. We ran an AI Website Health Check in October 2026 and acted on it: a clear search title, description and short summary on every page, FAQs with structured data, alt text on 88 images, and new pages on winter golf, starting golf, twilight golf, choosing a membership and visiting without playing. Each month we re-check the site and review its Google rankings.
Security monitoring and Fleet Updater. Our Fleet Updater applies WordPress and plugin updates every week and checks the site every night.
How We Help
We first moved the club’s website onto our platform in 2013 and we still host it. In October 2026 we carried out the recommendations of its AI Website Health Check and added the AI chat assistant, and in November 2026 we replaced the old design with a new one and rebuilt every page in Elementor so the club can edit it. Beedles Lake is on our monthly AI website management, with a monthly health check, rankings review, updates to the AI chat assistant’s knowledge, and WordPress and plugin updates through our Fleet Updater.
Read more about our AI Website Health Check, ongoing AI website management and the customised AI chat assistant.
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Frequently Asked Questions
Can visitors book a round on the Beedles Lake website?
Yes. The Visitor Booking button at the top of every page opens the club’s online tee booking for both courses, and members use Members Booking. Visitors then report to the pro shop to pay before they play.
How does the club keep the course status up to date?
Club staff set four Open or Closed switches and list any closed holes in the WordPress dashboard. The website writes the headline from them and shows it on the home page and every page’s booking card, so golfers can check before they travel.
Can the club update the website itself?
Yes. Every page is an Elementor page, with ready-made blocks for downloads, FAQs and the fixture list, so the club can change prices, menus and fixtures without waiting for us. Next year’s fixtures go in by uploading the new spreadsheet.
Who looks after the Beedles Lake website?
Independent Web Marketing hosts the site, gave it a new design in November 2026, and manages it every month: a fresh AI Website Health Check, rankings review, WordPress and plugin updates through our Fleet Updater, and AI chat assistant updates.
Key Takeaways
- A course status set from four switches updates every page of the website with one change.
- Booking buttons at the top of every page put a tee time one click away.
- Guides on starting golf, twilight golf and choosing a membership answer the questions golfers ask before they visit.
- Building every page in Elementor lets the club change prices, menus and fixtures itself.
- Monthly AI website management keeps the site accurate, secure and up to date.