Independent Web Marketing: Web services and content management with on-line training

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W E L C O M E


Independent Web Marketing has been helping businesses of every type and size to use the Internet since 1996. However, our core market is helping small to medium sized businesses to really get the best out of the Internet. In fact, it is a passion! 

 

Our role is to give YOU the tools to do the job and to support you by providing objective advice and ongoing practical help. We'll tailor a package according to your needs, expectations and budget.

We also provide a number of fantastic additional services, such as our new Independent Web Publishing service which converts pdfs to on-line page turning web based publications.

If we sound like the sort of business you'd like to deal with, either complete our on-line enquiry form or give us a ring on 01526 352919 and one of our web team will help you. 


We take into account who you are, what your business does, who you sell to, what you are trying to achieve, what your site needs to do, your budget and your expectations ..... and then we build your site for you using an easy to use content management system so you can keep it up to date yourself with us just here in the background to help you when you need it.

It is a "bureau style" service and we work with every type and size of business in diverse market sectors all over the world. It is ideal for small to medium sized businesses.

It is perfect for businesses who already have a web site that is not doing what it should be doing as well as those about to develop their first web site.

 

  • We design your site for you
  • We add initial content
  • We get your site found via search engines
  • We show you how to edit your site via a series of on-line training demonstrations using screen capture software. This means you can learn in bite sized chunks and ALWAYS have help to refer to. We are always available on the phone too and provide as much "bureau style" ongoing support as you need.

 

NB: If you have an existing site, we can normally replicate your current style in our content management system and will upload some initial content and then show you how to manage it.

 

We can manage your email and web site, but if you don't want to move your domain or your email and just want us to manage your web site for you, you can simply get your current ISP or domain host to point the A record for your domain to us and we will then simply be responsible for your web site.

 

 


 

N E W S


IWM launch new Content Management System

We have just launched our new content management system. All our new sites are being built using this purpose built system, and we are gradually migrating and upgrading our existing clients across to it. Many of the images displayed throughout the site are links to sites that use this new system and you can also access a full up to date list of clients already using it and read about the benefits by clicking here.


On-Line Training is now here!
Now that we have launched our new content management system, we have set up a series of innovative on-line video training demonstrations which show you how to sign in, add pages, insert content and pretty well do everything that you'll ever need to do. Click here to go to our on-line training section, or have a look at the video below as a taster. Since we have shown it as a thumbnail, you might want to open it up full screen. Then press your escape key to return to normal view.

 

 

 Oh and by the way - we don't script these videos so our apologies for the uhmms and errs you hear!


 

Beating The Credit Crunch 

There is no doubt that in these hard economic times, just to “have a web site” is not good enough – it has to be working more effectively for you than ever before. It has genuinely got to help save you admin time and money by providing information that you would otherwise have to spend resources [such as wages, printing, postage] delivering, AND it has to help drive sales and increase revenue.

 

 

On the basis that most people either find you via a search engine or simply type your web address in having seen an advert, letterhead or business card, your web site plays a vital role in helping you to give a good first impression. If your site is professional, clean looking, easy to navigate, contains the right kind of information and is up to date, that first impression will be good. If your site is a bit dated and/or contains out of date information, that first impression won’t be so good.

 

When you yourself look at someone’s web site for the first time, if your first impression of them is good, you’ll think about doing business with them. If it’s not, you are already prejudiced against them – even if they turn out to be OK!

 

Let’s put it another way. If a rep drove to your office for a meeting to try and get your business, they’d stand a better chance of getting it if they turned up on time, were polite, neatly dressed, knew their facts and had taken the time understood your business and how their products might help your business.

 

In essence, that’s all your web site has to do. The real point is that if you are going to have a web site, it may as well be a good one that actually serves your needs – especially as it takes the same amount of effort to do it right as to do it wrong. To continue the rep analogy – since they’ve spent the time and the petrol driving over to you anyway, they may as well do all they can to get your business whilst they are there!

 

We determined to do everything in our power to ensure that OUR clients will survive – and hopefully – prosper during the credit crunch. Regardless of how badly affected specific market sectors are, life goes on. People are still doing business. In the bicentenary of the birth of Charles Darwin the term “survival of the fittest” comes to mind.

 

Call us. We’ll help you save money and make money.


 

Independent Web Marketing
Yew, Woodhall Spa, Lincolnshire, LN10 6UY, UK
Tel & Fax Lines: +44 [0]1526 352919
E-Mail:
info@web-marketing.co.uk - Web: www.web-marketing.co.uk

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