E: [email protected]
T: 01526 352919
Golfguard caters for all types of golf insurance including, cover for the individual amateur golfer and their golf equipment and group cover for members of a Golf Club, Society or Association.
We've worked with Golfguard for nearly 20 years and overseen the continued development of their website and online marketing activities almost since the birth of the Internet itself.
Whereas other golf insurance operations advertise heavily on TV, we've cost effectively targeted specific groups via Google and social media, as well as creating partner portals for golf clubs and societies direct. The website not only enables customers to apply and pay online, it also provides all the information they need to make their decision with clean, uniformly formatted content and FAQs.
More recently we've dramatically improved their conversion rates by identifying that a lot of potential customers found the application forms overly long to complete. As a result we created a quick enquiry form so that Golfguard could go back to applicants and "control the enquiry" from that point on, and we've also created a multi page mobile friendly application form which breaks the required fields up into more manageable chunks.
We've also overseen their expansion into Travel Insurance, Fishing Insurance and Cricket Insurance.